Nestled on the Mediterranean coast of the Valencian Community, Gandía has established itself as THE destination for property investors in Spain. This pearl of the Costa del Azahar offers a unique cocktail of assets, making it a wise choice for diversifying portfolios and maximizing returns. Terreta Spain's experts explain why Gandía is the No. 1 destination for profitable investment in Spain in 2025.

Gandía, the basics  

A strategic location 

The small town of Gandía enjoysa privileged geographical location on the Mediterranean coast, which contributes to its attractiveness. It's halfway between Valencia, the capital of the Valencian Community (55 minutes by car) and Alicante (1h15). 

Legend: Location of Gandía

Source: Terreta Spain

An exceptional living environment

Its subtropical Mediterranean climate, average annual temperature of 20 degrees and 7 kilometers of coastline and sandy beaches make Gandía a very pleasant place to live every day. Residents are out and about all year round, enjoying the varied landscapes between sea and mountains, outdoor activities, renowned gastronomy anda rich historical and cultural heritage linked to the famous Borgia family. The Ducal Palace, the Convent of St. Clare and other monuments bear witness to the glorious past of this little Valencian gem. 

• The city also benefits from very affordable cost of living compared to other major Spanish and European cities. 

A small town undergoing profound transformation 

Contrary to appearances, Gandía is much more than just a seaside resort : it's a fast-growing city. 

• The population is on the rise: since 2000, it has increased by over 28%. At the last INE (Spanish National Statistics Institute) census, Gandía had just over 80,000 inhabitants.
• Post-pandemic societal changes are favoring coastal towns like Gandía, with their leisurely pace of life.
• The city is home to a growing international community:foreigners number around 15,300, representing almost 20% of the total population.
• It is also a university town (Universitat Politècnica de València, Universitat de València, CIG), home to over 2,000 students, including a significant number of foreign students.
• Gandía is committed to the environment : there are over 25 km of bicycle paths linking strategic points in the city, and in five years it has gained over 180,000 m² of green space.

Caption: Cycle paths in Gandía

Source: Gandía Town Hall

• With a record budget of 103.8 million euros for 2025, it confirms its status as an attractive city, ready for a new phase of growth, investment and stability.

Focus on the job market in Gandía 

Major employers and key sectors

Gandía has always had a diversified economic fabric , and the city is home to companies in several strategic sectors. Among the main local employers are :

• Industry and construction: Moto Safor Sport (automotive), Flores y Orengo (construction), Chimeneas Estar.
• Food: Carns Fuster, Frutas Victor Soler.
• Services and technologies: Integra Digital, Green Medical, Refrigeración Roset.
• Hotels and tourism: Hoscorbi, Port Safor Hosteleria, Hotel Cibeles Playa.
• Transport and logistics: Transportes Almenova, Viajes Gandia.
• Retail: international brands such as Leroy Merlin, Décathlon, Norauto, etc.

New business start-ups and investment projects

Now, new companies are setting up in Gandía and new projects are coming to life.

• The city is attracting major private investment for the first time, including a 12 million euro project for a medical-social center in Sanxo Llop.
• The well-known Alicantine company Ale-Hop (sales of 224 million euros in 2024, +31% in one year) recently chose Gandía as the location for one of its logistics centers.
• With the Smart Cityproject, Gandía is investing in smart technologies to improve quality of life. This attracts innovative companies, particularly in the digital and sustainable development fields, reinforcing Gandía's positioning as a connected, forward-looking city.

Gandía: a thriving ecosystem for startups 

Training and mentoring programs

• Urbalab Gandía, launched in March 2025, offers entrepreneurs a free 200-hour training program and practical workshops on current topics such as artificial intelligence.
• Day[EMPRENDE] is an event organized by the Polytechnic University of Valencia (UPV) on the Gandia campus. It aims to immerse participants in startup culture through meetings with entrepreneurs and sessions on current trends.

Innovation Accelerators and Hubs

• Agro-Rural Innovation Hub (ARI Hub): initiated by Vicky Foods, this hub focuses on innovation in the agri-food and rural sectors. It offers a platform for startups to promote innovative projects and strengthen collaboration between public and private players.
• Distrito e-Health : a hub that positions Gandia as a center of innovation in digital health. It collaborates with companies such as Novartis and startups like Mediktor and Tucuvi, which are developing artificial intelligence-based solutions to improve healthcare services.

Financial aid and institutional support

• Plan Alcem Persianes: this municipal program offers up to €7,500 in assistance for the opening of new businesses.
• Innpulso Emprende: Gandía takes part in this national program to promote innovative SMEs. Each year, a local company is selected to represent the city at national events, offering increased visibility and funding opportunities. In 2024, Locatec, which specializes in the development of IT applications, was voted Innovative Company of the Year.

In short, Gandía has embarked on a new dynamic to be watched (very) closely.

Unemployment rate

• In 2024, the city recorded a 3.77% drop in the unemployment rate, according to the mayor's office. 
• Between the end of 2023 and the end of 2024, the number of people registered with the Social Security system rose by 6% (+1,299 members), a key indicator of the recovery in employment and the consolidation of economic activity in Gandía.

Demographic growth and its impact on the labor market

• Population growth is a key driver of economic development, generating increased demand for goods, services and infrastructure.
• The growing number of foreign residents also boosts Gandía's economic appeal and enriches its social and professional fabric.
• The 2,000 students here also boost the job market, particularly in the research, teaching and service sectors.

Since establishing its position on the real estate investment scene, Gandía has embarked on a profound transformation aimed at strengthening its potential. It is gradually becoming a land of opportunity and professional stability. 

Gandía, a booming real estate market 

Let's get to the heart of the matter. In Gandía's real estate market, all indicators are green. 

Real estate figures in Gandía

• A very attractive price per m² : in March 2025, despite an incredible inter-annual increase of over 11.5%, the average price in Gandía was around €1,300/m². This is still 30% below the historic peak of 2007 (€1,900/m²). The prospect of price rises is therefore very strong. 

Legend: Evolution of purchase prices in Gandía

Source : Idealista

• Exceptional rental profitability: exceeding 10% profitability in 2024 according to Fotocasa, Gandía has been one of Spain's most profitable cities for several years. 

Caption: Map of real estate yields in Spain. Cities with the highest yields are represented by a dark blue dot. 

Source: Fotocasa 2024

Gandía, a booming rental market

In Gandía, rents have been rising steadily since August 2021! This year, an 8% year-on-year increase was observed in February 2025, with an average rent of €800 for 100 m² (€8/m²). Rental tension is at an all-time high.

Legend: Rent trends in Gandía

Source : Indomio

• This combination of affordable purchase prices and high yields is rare and sets Gandía apart in the Spanish real estate market.  

A decisive factor in the decision to invest, rental demand is booming, driven by several factors: 

• A diverse population looking for housing and good living conditions: students, families, professionals and retirees looking for a gentler lifestyle. 
• Strong tourist appeal. In the summer months of 2024, the town welcomed over 100,000 visitors, seduced by its seaside setting. They come from abroad, but also from inland Spain, Gandía having been a popular seaside resort in the country since the 1950s. 

This varied demand enables investors to target different segments of the rental market, whether for seasonal, student or long-term rentals.

To invest in Gandía, contact our team of experts. 

Gandía's neighborhoods

• Most expensive neighborhoods: the beach, where prices exceed €2,200/m².
• Most affordable neighborhoods: Beniopa San Pere, where the average price is €900/m².
• Downtown: offers a good compromise between price and attractiveness, with an average purchase price of €1,100/m², +23.6% in one year (but still 13% below the historical maximum), and an average rent of €7.8/m², +10.7% in one year. This is the property our experts recommend as a priority for investment in 2025.

A favorable regulatory framework

In 2024, Spain welcomed 93 million travellers. The financial windfall generated by tourism helps to sustain the country's vitality and international reputation, but tourism can also threaten the equilibrium of the real estate market. 

The number of tourist rentals is skyrocketing- there were 400,000 official rentals in 2024, up 16.5% in one year - and many cities are choosing to legislate to regulate the market. Barcelona, the Catalan capital, is now renowned for its tough stance on the subject. 

For the time being, Gandía has escaped this regulatory frenzy , and the law remains favorable to investors who choose to enter the short-term rental market. 

Legend: Growth in the number of Viviendas de Uso Turistico in Spain 

Source: INE

In short, the city applies the tourism regulations of the Valencian Community, with no additional municipal restrictions. Tourist rental professionals must therefore obtain a license in order to have the right to rent out their accommodation to holidaymakers, but the conditions for obtaining one are fairly flexible, and the main requirements relate to occupancy license, furnishings and town-planning compatibility. 

The story of a smart investment a stone's throw from the sea

Terreta Spain has carried out several projects in the city of Gandía. To illustrate the investment potential of this little Mediterranean gem, our team decided to highlight one of them, that of Alrik, a 26-year-old Parisian. 

When Alrik contacted us, he had a clear objective: to invest intelligently in Spain with a budget of around €100,000. He didn't know Gandía yet, but liked its proximity to Valencia. Seduced by this dynamic city, accessible in 1 hour from Valencia, Alrik wanted a property with a high rental yield, without the stress of management. We found him a rare gem: a large 66 m² apartment in a well-located residence, a stone's throw from the Paseo de las Germanías, the lively heart of Gandía. Very nice, efficient and inexpensive work, good furnishings, and a quick rental. See for yourself. 

Exact project figures :

• Selling price: €78,000
• Total project cost: €99,700
• Rental income: €10,200 per year

A project that proves that with the right support and a well-chosen town, it's possible to generate a very good return, while building up your assets. Alrik is already thinking about his second purchase. For more details, click here. 

What investment strategy for Gandía in 2025? 

To maximize the potential of your investment in Gandía, you could consider several strategies:

1. Seasonal rental. Maximize profitability. However, it requires a great deal of management, which you should consider delegating. 
2. Student rentals for medium-term rentals or shared accommodation, which offer good rental yields. 
3. Families and professionals alike choose Gandía for its quality of life and are looking for a place to live. Bet on this type of investment for a balance between good returns and minimal management. 
4. Renovation and added value: buy properties for renovation to increase their rental value and resale price.Terreta Spain is also your construction partner in Spain. Contact us for a quote, and we'll supervise your renovation every step of the way. 
5. Ambitious investors are well advised to invest in investment properties. This will enable them to diversify their income and optimize management. 

To talk to our team of experts and work out the best investment strategy for you, contact them directly online. 

Tips from Terreta Spain's experts for a successful investment in Gandía 

• Study the local market in depth, analyzing price trends, rental demand and urban development projects.
• Choose the right location and focus on well-connected areas, close to amenities and tourist attractions.
• Diversify your portfolio by combining different types of assets to balance risk and return.
• Optimize your rental management and consider using local professionals like Terreta Spain to maximize occupancy and income.
• Keep abreast of regulatory developments by monitoring potential changes in local and national legislation.
• Anticipate hidden costs and budget for maintenance, taxes and possible future renovations.
• Entrust your project to Terreta Spain. Our experts will take care of every aspect. 

Investing in Gandía, what are the prospects? 

In Gandía, the future looks bright for the local real estate market: 

• Valuation potential: with prices still below historic highs, there is significant room for improvement in property values.
• Growing dynamism: the combination of a pleasant living environment, economic opportunities and an affordable cost of living should continue to attract new residents and investors.
• Infrastructure development: projects to improve transport and urban facilities could boost the attractiveness of certain neighborhoods.
• Economic diversification: The city's efforts to attract businesses and talent in various sectors could boost rental demand over the long term.
• Sustainable tourism: a focus on environmentally-friendly tourism development could ensure stable, sustainable growth for the sector.

Conclusion

In conclusion, Gandía offers a unique cocktail of advantages for property investors: attractive prices, the best returns in the country, an exceptional living environment and significant growth potential. Whether you're looking for seasonal or residential rentals, Gandía is the smart choice for your next investment in Spain.

Sources : 

• Fotocasa
• INE
• Idealista

FAQ : Gandía, the No. 1 destination for a profitable investment in Spain in 2025

Why is Gandía considered Spain's No. 1 investment destination in 2025?

Gandía combines attractive purchase prices, one of Spain's highest rental yields (+10%) and a sought-after seaside lifestyle. Its growing population, dynamic economy and urban projects make it a sure bet for investors.

Which investment strategy is best suited to Gandía?

It all depends on your profile:

• Seasonal rental for maximum yield
• Roommates or student rentals for a steady income
• Long-term leasing for simplified management
• Purchase - renovation - resale or investment property for more ambitious investors

Is it easy for foreigners to invest in Gandía?

Yes, it's perfectly legal and straightforward for non-residents to buy property in Spain. Terreta Spain assists many foreign investors, from property search to rental management, including purchase and administrative formalities.

Is the city conducive to tourist rentals?

Yes, unlike cities like Barcelona, Gandía does not impose any additional local restrictions. All you need to do is obtain a tourist license in accordance with the regulations of the Valencian Community (occupancy, furnishings, urban planning compliance).

Which neighborhoods to invest in first?

Terreta Spain's experts recommend :

• Downtown for price/return balance (+23% in one year)
• Gandía beach for high-end holiday rentals
• Beniopa San Pere for low-cost renovation projects (€900/m²)